Standing Out From The Crowd: Improving Your Mobile App With Competitive Analysis

December 28, 2017

The mobile app industry is arguably one of the most competitive industries in the world. With around 2.8 million apps available for download in the Google Play store and 2.2 million in Apple’s App Store, getting your app seen, let alone downloaded, can be difficult. With such fierce competition, it is important to make your app the best it can be. One of the most productive ways to do this is by conducting a competitive analysis to see where your competitors are at, what is working for them, what isn’t and what you can do better.

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